Spending a couple of days hanging out on summer days in Brighton taking photos of a couple of models (Adam and Tracy) for a public transport campaign, are days well spent! This campaign is to promote bus travel across Brighton and Hove, allowing people to use one ticket on all the different bus providers; B&H Buses, Big Lemon, Compass and Stagecoach allowing people to have more choice for their routes.
The idea was to create a comic strip of images capturing different activities during the day; work, shopping, socialising, gym etc. A day was spent with each model going to different places across the city.
The campaign has been seen on bus sides and bus shelter posters and digital screens across the city since August 2023. Below are two of the designs used for the campaign and a selection of images from the two photoshoots.
